Design Trainee Scheme 2011
for BBC

Following the success of Red Stone’s design for the BBC Design Trainee scheme, we created a totally new look and feel for the scheme.

Approach

We used bright photographic elements to show the breadth of the programme, and put them together in a dynamic graphic. We created the campaign copy line ‘hands-on training’ to give a flavour of what to expect from a career in design for the BBC.